Use Case
Two-Way SMS Messaging for Salons
A dedicated number and threaded inbox so clients can reply — confirm appointments, ask questions, and get campaigns that land in one place.
One-way reminders reduce no-shows, but client replies usually vanish into a void. Messages Plus gives your business a dedicated phone number and a two-way SMS inbox inside Bella Booking. Automated appointment messages and live conversations share the same thread, common replies like YES and STOP are handled automatically, and you can run SMS and email campaigns from the same add-on — with Bella helping draft and check campaigns before they send.
Who this is for
- Salons tired of clients texting personal staff mobiles
- Front-desk teams that need a shared inbox with history
- Businesses that want reply-to-confirm on appointment reminders
- Owners running promotions who need SMS and branded email in one flow
Common challenges
Replies to reminders go nowhere
Clients text “Can I move to 3pm?” and hear nothing. They call, cancel, or no-show — because the reminder channel was one-way only.
Conversations live on personal phones
When team members text from their own mobiles, context disappears when someone is off, and clients keep outdated numbers.
Marketing is bolted on elsewhere
Running promotions from a separate SMS tool means another login, another credit balance, and no link to appointment history.
Compliance and opt-outs are manual
STOP requests and marketing consent are easy to miss when messages are scattered across devices.
How Bella Booking helps
Dedicated number + threaded inbox
Learn moreYour business gets a dedicated phone number. Sent and received messages live in a client-threaded inbox the whole team can use.
Auto-handle common replies
Learn moreYES / CONFIRM can confirm the appointment; STOP stops all SMS to that client (reminders, confirmations, and marketing). For marketing-only opt-out, clients use NO PROMOS / STOP MARKETING. Your team only handles messages that need a human.
Appointment context in the same thread
Learn moreAutomated confirmations and reminders appear alongside live replies, so nobody is guessing which appointment the client means.
SMS and email campaigns
Learn moreSend campaigns for offers and announcements. Email campaigns are unlimited within Messages Plus (fair use), with branded emails or your own HTML. Bella can draft a first-pass email and check deliverability before send.
SMS credits you control
Learn morePlans include a monthly SMS allowance; Messages Plus credit packs and optional auto-top-up cover conversation and campaign volume beyond that.
Simple pricing
A salon with 5 team members using two-way messaging at the front desk pays just
$79/month
Professional plan · No per-seat fees · No commission
See full pricing detailsGood to know
- *Two-way inbox and campaigns require the Messages Plus add-on — automated one-way reminders are included on plans separately
- *SMS usage consumes credits (segments); high-volume campaign months need enough credit balance
Frequently asked questions
Is two-way messaging included on every plan?
Automated appointment SMS/email reminders are included with monthly allowances by plan. The dedicated number, two-way inbox, and campaigns are part of the Messages Plus add-on.
Can clients confirm by replying YES?
Yes. Common replies such as YES / CONFIRM can automatically confirm the appointment. STOP stops all SMS to that client; for marketing-only opt-out, clients use NO PROMOS / STOP MARKETING.
Can Bella help write campaigns?
With Messages Plus, describe an email in a sentence and Bella drafts a subject and body for you to edit — never auto-sent. Before send, Bella checks SMS against anti-spam rules and email for spam-trigger words and deliverability.
Will the whole team see the same conversation?
Yes. Threads are organised by client in the shared inbox, with optional internal notes for your team.
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